Pay per click (PPC) is an online advertising model in which advertisers display ads on their websites and pay the publisher (usually a website owner or a network of websites) when the ad is clicked by a visitor.
This is a popular advertising method because it allows advertisers to target potential customers who are actively searching for products or services related to their business. You can get the best information about pay per click via https://tokencs.ca/toronto/pay-per-click-advertising-services/.
When done correctly, PPC can be an effective way to generate leads and sales for your business. To get started with PPC, you'll need to choose the right keywords that you want your ad to show up for.
Once your campaign is up and running, you'll need to monitor your results and make adjustments as needed to ensure that your campaign is performing well.
Pay per click is a type of digital marketing in which advertisers display ads on a given platform and only pay when their ad is clicked. This is opposed to other forms of digital marketing, such as display advertising, where the advertiser pays even if their ad is not clicked.
PPC can be an effective way to reach your target audience, as you only pay when your ad is being seen by potential customers. However, it is important to note that PPC can be a very costly form of marketing, so it is important to consider your budget before embarking on a PPC campaign.